- Jonathan G. Blanco
- Apr 24
- 2 min read
Updated: Apr 28
April 24, 2025 | Seattle, WA
In eCommerce, most customer insights come after a product is sold, through reviews, returns, or customer support tickets.
But what if you could learn what your customers think before they buy?
Meet Mintloops: a new kind of feedback tool that lives directly on your storefront, helping brands capture pre-purchase product feedback in real time. Whether you're testing new SKUs, launching a fresh collection, or want to know which colorway your audience prefers, Mintloops gives you answers before you commit to inventory, marketing, or scale.
What Is Mintloops?
Mintloops is an eCommerce integration that lets customers rate and react to your products before purchasing. Brands can feature any combination of products in a clean, stackable view—think of it like a swipeable, mobile-first rating experience—where customers give quick 1–5 ratings on what they like, what they don’t, and what they’d buy.
It's fast. Frictionless. And deeply revealing.
Why Pre-Purchase Feedback Matters
Most brands only get feedback after a product hits the market. By then, the budget is spent. The inventory is stocked. The campaign has launched.
Mintloops flips the script. It gives you:
Early signals on customer interest and intent
Actionable insights before inventory or ad spend
Real-time feedback that informs product decisions
A built-in engagement loop that strengthens customer connection
In short, you don’t have to guess anymore. Your customers will tell you what they want—before they ever click “buy.”
How It Works
1. Install via your eCommerce Platform
Brands can install Mintloops from the eCommerce platform's app store (like Shopify), giving them access to the tool right within their dashboard.
2. Set Up a Stack View of Products
Choose individual items, collections, or seasonal drops. Create a simple, scrollable rating experience that your site visitors can engage with directly.
3. Customize the Experience
Personalize messaging, define your rating questions, and even choose a reward (if any) for customers who complete the loop, like early access, discounts, or loyalty points.
4. Collect Actionable Pre-Purchase Data
As customers rate products, you get live insights on what’s resonating. Sort feedback by product, user, time, or preference score—helping you decide what to promote, pause, or tweak.
The Value of Continuous Feedback—Before the Sale
Mintloops Real-Time Product Feedback
Mintloops is about looping customer sentiment into product strategy before you make the big decisions. Use it to:
Prioritize what to feature on your homepage
Test customer interest before buying inventory
Launch collections based on real demand signals
Improve product-market fit by listening early
When paired with Niftmint’s digital twin technology, Mintloops becomes part of a larger engagement and authentication stack, one that starts before purchase and extends far beyond.
Make Smarter Decisions. Before Checkout.
Whether you're launching new products or simply want to better understand your audience, Mintloops real-time product feedback helps you move from guesswork to insight—and from passive storefront to dynamic engagement.
Because feedback shouldn't be an afterthought, it should be the start of your product journey.
Start capturing pre-purchase product feedback today.
Because the best time to listen... is before they buy. Reach out to info@niftmint.com to learn more!
