OpenAI and Shopify are transforming commerce by bringing product discovery and checkout directly into AI conversations. As chat replaces traditional browsing, brands must rethink how they engage customers and stand out in a world where buying happens in a single prompt.

Brands usually hear from customers after a purchase—but by then, it’s too late. Mintloops changes the game by capturing real-time customer feedback before the transaction. Let your customers rate products in a simple, swipeable view, gather actionable insights, and make smarter decisions—on loop. Know what resonates before you commit to inventory, campaigns, or launches.

The dupe economy isn’t underground anymore—it’s mainstream. Consumers aren’t just buying fakes to save money; they’re rejecting unverified luxury. As brand trust erodes, status is shifting from logos to proof. In Part 1 of our series, we explore why the dupe economy is thriving—and what it means for the future of luxury.