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Brand & Tokenization News


How Retail and E-commerce Drive Consumer Trust in New Technology
Historically, commerce has normalized new technologies through practical use. From ATMs to digital payments, the act of buying fosters trust in innovation. Today, this process is repeating itself with Artificial Intelligence, making it accessible and familiar to the everyday consumer.

Jonathan G. Blanco
Nov 24, 20253 min read


TikTok's New luxury Auctions: How advanced tech guarantees verification and authenticity
TikTok ventures into pre-owned luxury auctions (“Countdown Bidding” / “LIVE Bidding”). The text will focus on explaining how the platform guarantees the authenticity of these goods to combat counterfeiting, highlighting its rigorous authentication system as the key.

Jonathan G. Blanco
Nov 20, 20253 min read


The U.S. Penny is Dead. What's Next? From Pennies to "Brand Coins".
The end of the penny revolutionizes your payments. With cash rounding and high card costs, brands are betting on their own stablecoins.

Jonathan G. Blanco
Nov 18, 20254 min read
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